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Off the Cuff: Top 3 Rules for Social Selling
Off the Cuff / For Sales Pros / Jul 27, 2017 / Posted by Eve Mayer / 2338 

Off the Cuff: Top 3 Rules for Social Selling

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Eve Mayer

Off the Cuff Interview Question: “What would you say are the top 3 rules for social selling today?”

The Top 3 Rules for Social Selling Today Are:

1) Pick the right platform to prospect on!
It is essential you hunt where the game is. For example, if you are B2B, use LinkedIn. If you are looking for young people, use SnapChat and Instagram.

2) Use The Social Media Business Equation (TM) to create your content.
Attract prospects and stay top of mind with your customers by consistently producing social content that is informations, entertaining, interactive and converts to business.

3) Get to the point.
Let prospects know what you are offering quickly to gain interest and leave them alone if they don’t need what you have. Don’t be a jerk!

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About Author

Eve is the Host of the CMO GO Show and CMO of Splash Media. Recognized by Forbes as 5th most Influential Woman in Social Media and 14th Most Influential Person in Social Media. CNN named her the 8 Women to follow on Twitter and Inc. Magazine said she’s the 21 social media marketers to follow.

Author's Publications on Amazon

Can social media help grow your business? Yes! The Social Media Equation, a proven strategy for approaching social media content and implementation, in this book will unlock exponential growth within your organization. Social Media for the CEO also includes 14 case studies of both small…
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Facebook, Twitter, LinkedIn, and YouTube™ have changed the way consumers communicate today and businesses today must be a part of this social phenomenon or risk losing significant marketing opportunities. THE SOCIAL MEDIA BUSINESS EQUATION: USING ONLINE CONNECTIONS TO GROW YOUR BOTTOM LINE clearly demonstrates how…
Buy on Amazon
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