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TV Expert Interviews / For Sales Pros / Nov 11, 2020 / Posted by Jackie Rainforth / 2974

How to Become a Sales Superstar (video)

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Have you ever been amazed by some salesperson’s skills? In this Expert Insight Interview, Jackie Rainforth discusses how to become a sales superstar. Jackie Rainforth is a President of Rainmakers Business Solutions, an award-winning sales expert, speaker, trainer and author, and Tec Canada presenter.

The interview discusses:

  • Being attentive to details
  • Service as a differentiation strategy
  • Back to basics

Attention to Details

What separates sales superstars from ordinary salespeople is that superstars do the things that others fail to do. To be a sales superstar, we have to pay very close attention to details because customers notice and pick up on those little things right away. A good example is a follow-up. Sending a thank you card or following up to see how everything is, goes a long way with the clients. The sales department represents the pilar in between the company and the products and services the company offers. Thus, salespeople are the ones who need to make the whole buying experience as pleasant and smooth as possible for the clients.


Once the sale is closed, many salespeople like to transfer clients to customer services. However, customers do not like explaining their situation again to another person. In that case, salespeople could simplify the experience for the customer by filling in the person from the other apartment in the story instead. The point is to make a whole customer experience simple. Many companies do not understand how difficult it is for their clients to do business with them. The way of doing business has shifted, and people expect nothing but excellent service. Nowadays, it is hard to be differentiative regarding products or services offered, so the best option for the company to differentiate itself is to excel in customer experience. We can gain many insights into the quality of service and how we can improve simply by asking our customers.

Move from Survive to Thrive

There is no secret to success in sales. Everything falls to going back to the basics. For instance, when talking to the clients, it is a must to take notes. Closing a sale can take up to months, and it is impossible to remember all the things client said or asked for without writing it down. Another thing is asking for a referral. People assume that leaving a good impression on a client will bring them referrals, but actually asking for a referral is more productive. Also, thinking outside the box to stand out in front of the clients, being flexible, and being able to adapt to different situations as going digital during the pandemic are significant factors in achieving success.

Our Host

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP! online sales magazine & YouTube Channel and for audio podcast channels where Sales POP! is rated in the top 2% of most popular shows out of 3,320,580 podcasts globally, ranked by Listen Score. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

About Author

Award-winning sales expert, facilitator, and sought-after conference speaker Jackie Rainforth achieved enormous success as one of the few outstanding, professional saleswomen to make it to the top of the male-dominated construction industry. Now she is the founder and CEO of the nationally acclaimed Rainmakers Business Solutions.

Author's Publications on Amazon

Jackie’s progressive perspective, combined with her ultra-effective but straightforward sales strategies, tips, and techniques, shows you exactly what you need to break through these modern-day obstacles and become a Badass Sales Superstar.
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