How important is coaching? Coaching truly is performance management–and it is the only way to get peak performance out of salespeople and sales management. Join renowned consultant Alice Heiman as she briefly but powerfully informs us on this subject. Understand the importance of sales performance management as part of Sales Management.
The Importance of Performance Management as Part of Sales Management
About Author
Alice Heiman
Alice, a nationally sales expert with guest appearances on television and radio broadcasts. She’s been featured in Entrepreneur’s Startups and Selling Power. Teaching the fine art of selling, has earned a host of awards. Saleswoman of the Year, Marketer of the Year, and the U.S. Chamber of Commerce
Author's Publications on Amazon
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Ending Self Sabotage
Expert Interviews / 18631 -
#SalesChats: 9th May 2019 9am PT/Noon ET
#SalesChats / 14371 -
#SalesChats: Sales Trends That You Need To Know About In 2019
#SalesChats / 13904 -
#SalesChats: How to Drive Sales Motivation
#SalesChats / 13144 -
#SalesChats: How to Be a Top Sales Performer
#SalesChats / 12953
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Expert Interviews / Oct 22, 2025 -
How Real Estate Agents Can Build a Magnetic Personal Brand (video)
Expert Interviews / Oct 21, 2025 -
The Quiet Closer: 3 Strategic Pillars Introverts Use to Achieve Rapid Sales Growth (video)
Expert Interviews / Oct 19, 2025 -
Mastering Finance and Fundraising for Founders (video)
Expert Interviews / Oct 18, 2025 -
Leading Your Company Through a Storm: An Entrepreneur’s Guide to Serious Illness (video)
Expert Interviews / Oct 16, 2025
About Author
Deb Krier
Deb Krier is an entrepreneur, cancer advocate, and strategic advisor to business owners and executives who find themselves leading through one of life’s biggest curveballs: cancer. With over two decades of experience in communications, marketing, and PR, she’s built a career helping others amplify their voices—then used her own to launch tryingnottodie.LIVE after being diagnosed with Stage 4 breast cancer (followed by two more cancer diagnoses, because apparently one wasn’t enough). Now trained as a certified Integrative Cancer Coach, Deb blends sharp business savvy with lived experience to help high achievers maintain their footing, focus, and sense of humor—while navigating treatment and recovery. Because cancer may disrupt your calendar, but it doesn’t have to cancel your life.



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