Just completed an interview about coaching conducted by John Golden – great to be part of an interview with someone who not only knows the art and science of interviewing but the subject matter as well – thanks.
/ / May 18, 2018 / Posted by Richard Ruff, Ph.D. / 0
Richard Ruff, Ph.D.
Richard Ruff has spent the last thirty years designing and managing large-scale sales training projects for Fortune 1000 companies. Best-selling author of Sales Training Connection blog. He founded Sales Momentum, designs new-generation sales training programs focused on high-impact business results.
Author's Publications on Amazon
Today a major account sales force not only must sell a competitive advantage, they must be a competitive advantage – and that requires the ability to think and act strategically. The Sales Momentum white paper - Getting Major Account Sales Strategy Right - highlights 15…Buy on Amazon
Mastering Major Account Negotiating explores the negotiation strategies and skills used by top performers selling in major accounts. The negotiation book cover topics included in this ebook are 1. building the customer relationship 2. creating and sustaining trust 3. creating a bigger pie 4. planning…Buy on Amazon
Major accounts are not just big little accounts - they're fundamentally different. Mastering Major Account Selling explores the skills and competencies of top performers selling in major accounts. Three core sales performance skills are addressed in Chapter 1; asking questions, active listening and positioning your…Buy on Amazon