Key Takeaways on Hiring for SMBs and Blue-Collar Industries
Hiring in SMBs and blue-collar industries can be challenging, but treating recruitment as a marketing activity can revolutionize the process. Ryan Englin, CEO of Core Matters, shares actionable advice for improving hiring practices.
Key Insights:
- Rock Stars vs. Superstars: Understand the difference between dependable “rock stars” and ambitious “superstars” to match roles effectively.
- Fixing Flawed Interviews: Train hiring managers and use structured interviews to fairly evaluate candidates and uncover hidden talent.
- Clear Company Culture: Define and communicate your company values to attract like-minded candidates and ensure cultural fit.
- Effective Onboarding: Create a structured onboarding plan to help new hires integrate seamlessly and set them up for success.
- Avoid Hiring in Desperation: Build a pipeline of potential candidates to avoid rushed decisions and poor hires.
- Appreciate Contributions: Recognize and celebrate employees regularly to boost engagement and retention.
By adopting these strategies, businesses can attract the right talent, strengthen their teams, and drive long-term success.
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