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🎧  Is Promoting Your Best Salesperson to Sales Leader a Mistake?
Podcast Sales Leadership / PodCast / Jun 22, 2023 / Posted by Vaughn Sigmon / 36

🎧 Is Promoting Your Best Salesperson to Sales Leader a Mistake?

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In this podcast episode, John Golden interviews Vaughn Sigman, co-founder of Results Driven Leadership, about sales leadership and management. They discuss the common mistake of promoting the best salesperson to a sales leader without proper training, the importance of coaching skills in sales leadership, and the different skill sets required for sales leadership and salesperson roles. Vaughn shares his experience of implementing a mentorship program at CarMax to develop effective sales leaders. They also talk about the importance of hiring the right salespeople and the common mistake of hiring based on industry experience rather than behavioral patterns and skill sets.

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About Author

Vaughn is the co-founder of Results-Driven Leadership. He is a leadership development expert, podcaster, and author. He has worked with hundreds of businesses, helping them deploy his programs and advice. His methods are based on his real-world experience working on the front lines and living the role of a high-impact leader and manager. His coaching and training programs offer no theory, just common-sense advice, and direction. He is a former executive with CarMax, the world's largest and most respected company in the auto industry, and is a Fortune 100 Best Places to Work. Vaughn's mission is to improve the impact of executives and other managers by increasing their knowledge, skills, and abilities. His motto is "No matter what business you're in; you're in the people business."

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