In the latest Expert Insight Interview, host John Golden sits down with Glenn Sandifer, Senior Director at Securitas Technology US, to explore the evolving landscape of inside sales. With over 20 years of experience, Glenn shares insights on the challenges faced by inside sales teams and the key traits needed for success.
Inside sales has shifted from traditional telemarketing to a multi-channel approach, requiring reps to be skilled in phone, email, social media, and more. Glenn emphasizes that grit, coachability, and adaptability are essential for success. Grit helps reps tackle daily challenges, coachability ensures they are open to learning and feedback, and adaptability allows them to navigate shifting tasks and technologies.
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