In this podcast episode, John Golden introduces Govind Balu, the founder and CEO of QuaXigma, and interim Chief Digital Officer at Roadside Protect. They discuss digital transformation, focusing on AI and its impact on sales and marketing. Govind explains the concept of digital transformation and the shift from analog to digital thinking. He emphasizes how AI can improve human jobs and find solutions to issues that are beyond the capacity of humans. They also explore the potential of automation in sales and customer service, emphasizing the importance of addressing pain points and optimizing processes before implementing digital transformation. They conclude by expressing gratitude to each other and the audience.
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