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🎧 CRM Systems to Empower Sales Professionals
Podcast Sales and Marketing / PodCast / Jun 2, 2025 / Posted by John Golden / 22

🎧 CRM Systems to Empower Sales Professionals

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In a special Sales POP! episode, Peter Murphy Lewis of Strategic Pete takes the host’s chair to interview the original visionary, John Golden of Coevera. Dive deep into winning sales strategies, the critical power of preparation, the art of active listening, and the philosophy that drives truly effective CRM systems. Get ready for actionable insights from two sales experts.

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About Author

ohn is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally recognized Sales & Marketing thought leader, speaker, and strategist, he has conducted over 350 video interviews with thought leaders for Sales POP!, an online sales magazine, and has a podcast channel on iTunes with over 287 audio interviews. He is CSMO at Coevera, formerly Pipeliner CRM. In his spare time, John is an avid Martial Artist.

Author's Publications on Amazon

Social Upheaval: How to Win @ Social Selling Cover

Social Upheaval: How to Win @ Social Selling

by John Golden
John Golden, best selling author of "Winning the Battle for Sales" presents "Social Upheaval: How to Win At Social Selling" to explain how every B2B salesperson can add social selling methods to their toolkits, and why it is so important that they do so without…
Buy on Amazon
Winning the Battle for Sales Cover

Winning the Battle for Sales

by John Golden
FROM THE CREATORS OF SPIN SELLING―TRIED-AND-TRUE STRATEGIES TO ARM YOU IN THE WAR FOR SALES SUPREMACY "I distinctly remember my first VP talking about 'campaigns' and 'targets.' Indeed, successful salespeople have made learning from military tactics an important aspect of their careers. In this engaging…
Buy on Amazon
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About Author

ohn is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally recognized Sales & Marketing thought leader, speaker, and strategist, he has conducted over 350 video interviews with thought leaders for Sales POP!, an online sales magazine, and has a podcast channel on iTunes with over 287 audio interviews. He is CSMO at Coevera, formerly Pipeliner CRM. In his spare time, John is an avid Martial Artist.

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