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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

Pandemics, Playbooks and Priorities

Pandemics, Playbooks and Priorities

Sales Professionals / Jul 22, 2021 / Brian Sullivan

As roadmaps for best practices, sales playbooks matter. But now, as we emerge from the maelstrom of the pandemic, they matter more than ever. To start this playbook conversation, let’s build our understanding through one of our favorite methods – the sports analogy. I wrote an article a while back comparing sales playbooks to soccer ... Read Post

Winning Together from an Employee View

Winning Together from an Employee View

Sales Management / Jul 16, 2021 / Nikolaus Kimla

As we continue our series on “win together,” let’s take a look at the fact that a major characteristic of winning together is the overcoming of one particular fear: the fear of transparency. Some employees fear that if they and their functions are fully transparent, they will be “seen for who they are” and easily ... Read Post

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