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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

Setting up a VPN to Work from Home

Setting up a VPN to Work from Home

Sales Technology / May 4, 2022 / Sales POP!

Remote working has been one of the most popular trends in the last years, thanks to the covid19 pandemic that forced billions of people around the world to start working from home. Up to this moment, a significant number of people still prefer working from home even after the different authorities around the world lifted ... Read Post

Unpacking the Layers of a Successful Customer Acquisition Strategy

Unpacking the Layers of a Successful Customer Acquisition Strategy

Sales and Marketing / May 4, 2022 / Sales POP!

A business’s success depends on how effectively it acquires and retains customers. Therefore, you must develop an effective customer acquisition strategy that delivers value to your customers while generating revenue for your company. You must understand what drives customer behavior and makes up a successful acquisition strategy. Your customer acquisition strategy isn’t just about acquiring ... Read Post

3 Ways CRM Software Improves Sales Pipelines

3 Ways CRM Software Improves Sales Pipelines

Sales Technology / Apr 25, 2022 / Sales POP!

Sales pipelines are used to aggregate the progress of potential customers all through the sales life cycle. They are usually visually represented in CRM software so sales team members can easily keep track of the deals that are in the pipeline at any time. A sales pipeline is a collection of potential customers for a ... Read Post

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