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CRM (Customer Relationship Management) and Sales Management

CRM (Customer Relationship Management) and Sales Management

For Sales Pros / Jun 21, 2013 / Nikolaus Kimla

CRM (customer relationship management) has a direct relationship to sales management. But unless a customer relationship management system is flexible, intuitive and implemented in the right way, sales management will not be able to benefit from it. Sales Management is A Tough Job Sales management is already a difficult assignment. They’re not trying to manage ... Read Post

CRM (Customer Relationship Management) and Sales Process

CRM (Customer Relationship Management) and Sales Process

Sales Management / Jun 20, 2013 / Todd Martin

A CRM (customer relationship management) application provides enormous benefit for a company. It is quite literally the interface between an enterprise and its public—and its effectiveness can spell the difference between a business’ success and failure. But underlying the success of the CRM is another vital basic element: the sales process. Without an established sales ... Read Post

Pipeline Management: A Self-Sustaining Success

Pipeline Management: A Self-Sustaining Success

For Sales Pros / Jun 19, 2013 / Nikolaus Kimla

As discussed in many sales forums, articles and blogs these days (including our recent articles), pipeline management—also known as the sales process—is vital to sales and company expansion. Laying out the separate steps of the sales process and making sure they are followed is the only way of bringing control to sales, both for the ... Read Post

Pipeline Management Software: Critical to Attaining Company Goals

Pipeline Management Software: Critical to Attaining Company Goals

For Sales Pros / Jun 18, 2013 / Todd Martin

In many articles, books, seminars and webcasts over the last few years, the “sales process”—also known as pipeline management—has been repeatedly emphasized. Pipeline management, using flexible pipeline management software, means isolating each of the necessary steps in a sales cycle, and establishing them and making sure they are followed. What may not be clear until ... Read Post

Buyer Personas Key to Unraveling the Sales Process

Buyer Personas Key to Unraveling the Sales Process

For Sales Pros / Jun 17, 2013 / Nikolaus Kimla

Today, savvy salespeople are learning that a great sales pitch and some information on the target customer’s company and their needs, will no longer simply cut it. Today’s account management wins come from digging in deep, and fully understanding the company, their needs and resulting requirements, and more specifically the target customer and buyer personas. ... Read Post

The Vital Importance of Sales Automation

The Vital Importance of Sales Automation

For Sales Pros / Jun 13, 2013 / Todd Martin

When allocating a budget in an enterprise, sales automation often takes somewhat of a back seat to other matters. While the causes for this are many and varied—and fodder for random and age-old finger-pointing—we will not attempt to examine them here, but simply demonstrate the vital importance of IT support for one crucial activity: pipeline ... Read Post

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