When CRM solutions first came on the market, they were much of the time an afterthought. A company and sales force were more or less operating on some kind of established pattern of sales, and the CRM application came in after the fact. CRM did little to nothing to actually enhance business and sales processes—it ... Read Post

We are truly proud to be a part of the Pioneers Festival 2013. Pioneers Festival is a smarter SXSW event for entrepreneurship and innovative future technologies. Attendance at Pioneers Festival puts you in front of a large number of many influential people from your business for a short space of time. Do not waste it! Try ... Read Post

Two of the biggest marketing challenges facing your B2B business right now are: B2B lead generation strategy Lead enhancement for the leads you generate. Not all leads are equal. Some will be mere inquiries that quickly peter out because they were just curious and had no real need for your products or services. Others will ... Read Post

Do you need to excel in sales pipeline management? Are you wondering how to build a sustainable sales pipeline? Today a sales pipeline management is essential to a smoothly functioning sales force. Considerable time and care should be taken in its creation, for it is as essential to your business as a business plan or product ... Read Post

Instability and turnover within a sales force can be one of sales management’s worst nightmares. When a sales rep resigns, it leaves a hole that must be rapidly filled. And it’s not like someone can just walk in and take over where the old rep left off: even the new (although experienced) salesperson must learn ... Read Post

Lead generation is the act of stimulating interest amongst your target audience for a particular product or service so you can draw them into your sales pipeline. Because lead generation helps to feed the early stages of your sales process, a robust strategy is essential to successful sales. Despite this, too many businesses fail to ... Read Post

Sales performance management is anything but easy—just ask anyone who has done it. The sales manager is supervising people who are innately self-sufficient loners and who really don’t want to be supervised. Salespeople make their own observations and conclusions and commonly don’t take directions too well. Add to all of that the lack of accurate analysis ... Read Post

It’s an age-old argument that still persists today: is sales an art or a science? The old timers will firmly argue the former, and the modern-day salesperson armed with the latest iPhone and steeped in technology will often argue the latter. It will be found that both are true for a sales force—but only in ... Read Post