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They say that people buy from people they like and people like people who know them. More and more B2B salespeople must become trusted advisors rather than transactional order takers. A lot is written about the customer journey and influenced them over the course of that journey with content designed to inform and influence their ...

Your physical mannerisms have a lot to do with how people “see” you and what kind of perception they have about your trustworthiness. Even without speaking – your gestures make a difference in how you are perceived by others. Here’s a list of 4 gestures that can help you to appear trustworthy… without you saying ...

With another exciting year of sales and sales innovation in the books, it’s time to start thinking about the future: which tech and processes we’ll be carrying forward, which we won’t, and which game-changing trends and apps we have to keep an eye on so that, next year at this time, we’re bragging about another ...

It’s Primary time, when we all have to sift through lots of candidate pitches to figure out which one best addresses the themes and issues that we individually careabout. Yes – it’s all about messaging. Every candidate has a choice to make on how that message is crafted and what their value proposition should say. ...

Is getting it right the first time REALLY a critical success factor? I know we’ve been taught to complete a task or project error free and deliver the results that were intended at the outset. Most of the teaching time is spent on trying to “perfect imperfection” rather than on what to do if it doesn’t ...

We are well into Q1 of a new calendar year and, if you’re in sales, that often means a slight feeling of angst as you look out to the rest of the year and wonder if you’ll achieve your sales goals. No doubt, you did your best to finish 2015 on a high, and now ...

There is nothing worse than getting a sales call from someone who hasn’t done their homework and is stumbling over themselves to quickly figure out a.) who you are and b.) how they can build a connection in 15 seconds. No one wants to be on either side of these awkward calls. Regardless of how ...

There is a compelling amount of evidence that has confirmed that the verbal and nonverbal behaviors salespeople deploy when selling shape how prospects perceive them, the company they represent and the product or service they sell. In spite of its importance, nonverbal communication is one of the most neglected components of successful selling. This disregard ...