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Sales Alignment with Company Strategy Part-2

Sales Alignment with Company Strategy Part-2

Leadership / Jun 4, 2017 / Frank V. Cespedes

Interview with Frank Cespedes, Part 2 Frank Cespedes teaches at Harvard Business School, and is the author of Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling (Harvard Business Review Press), which was cited as “the best sales book of the year” (Strategy + Business), “a must read” (Gartner Group), and ... Read More

Sales Alignment with Company Strategy Part-1

Sales Alignment with Company Strategy Part-1

Leadership / May 28, 2017 / Frank V. Cespedes

Interview with Frank Cespedes, Part 1 Frank Cespedes teaches at Harvard Business School, and is the author of Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling (Harvard Business Review Press), which was cited as “the best sales book of the year” (Strategy + Business), “a must read” (Gartner Group), and ... Read More

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