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TV Expert Interviews / Leadership / Aug 27, 2019 / Posted by Prof. Dr. Fredmund Malik / 5306

Syntegration & The Future Of Management


About Pro. Dr. Fredmund Malik:

Fredmund Malik is an Austrian economist with a focus on management science and the founder and chairman of a management consultancy (Malik Management) in St. Gallen. Malik applies systems theory and cybernetics to analyze and design management systems. From 1974 to 2004 he was teaching at the University of St. Gallen, where he is a titular professor for general management, leadership, and governance. Fredmund has written a number of books too.

Our Interview covers:

  • What is the exact meaning or definition of the concept of Syntegration or super Syntegration?
  • The concept of Syntegration has become more exciting, especially when the organizations are no longer restricted or homogeneous or one-dimensional. So this gives the freedom to the organizations to work without much restriction.
  • It is often seen that there are highly innovative creative companies that have disruptive or innovative business models or products or services. But when they make the breakthrough, then they create very-very traditional hierarchical companies and bring people together and build offices by adopting extremely traditional models. So how do companies start to catch up?
  • How much this access to talent across the globe and in different modes can help you scale your business with other variable resources?

Meaning of Syntegration:

Syntegration is not at all artificial. It is the creation of words; combining two words i.e. synergy and integration. Inexact words, it is bringing together a large number of people to join in a highly harmonious symphony in order to interconnect our knowledge from many-many fields, creating something as a rule that is totally new and important.

Malik SuperSyntegration:

The SuperSyntegration® process is the most efficient and rapid solution method for complex challenges that involve many or all organization units in a company. It includes the following points:

  • It is necessary to involve many highly qualified persons across the organization because their cumulative knowledge is required for good solutions.
  • There is a need for the same efficiency that is simultaneously required as in small teams.
  • SuperSyntegration is applicable in all segments of the economy and society and with all types of challenges.

Our Host

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

About Author

Prof. Dr. Fredmund Malik is founder, owner and chairman of Malik. The habilitated entrepreneurial professor and acclaimed bestseller author of more than ten books has been setting the standards for professional management with his company for many years. His cybernetic based Malik Holistic Management Systems® are the worldwide most sophisticated instruments for the reliable functioning of organizations.

Author's Publications on Amazon

In Corporate Policy and Governance, Fredmund Malik offers insight into his cybernetic toolkit along with instructions for its use. He argues that businesses and other societal institutions can function “aerodynamically”—in much the same fashion that modern technology steers, controls, and regulates itself—by adopting general systems…
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This book is for everyone who doubts the correctness of current management practices and is looking for alternatives. Here, Professor Malik develops a radical opponent view, placing the company center stage rather than the group interests. This allows a valid logic to be developed for…
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Though Management is written primarily for managers in the business world, it will be valuable to those in other fields facing management tasks.
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In this completely revised and enlarged edition of his classic book, management expert Fredmund Malik offers managers sound professional advice for improving skills in organization, decision-making, supervising, budgeting, and numerous other management-related tasks. Tailored to a new generation of managers for whom effectiveness is the…
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They are maxims of the successful corporate leader: good managers always focus on their companies, never on themselves; good managers view themselves as being servants to, rather than masters of, the whole; and good managers run their businesses with the goal of achieving long-term success,…
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As we face times of rapid social and technological change, the future may seem like a horizon approaching too quickly. In a few years, almost everything will be different: what we do, how we do it, and why we do it; how we produce and…
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Strategy for Managing Complex Systems demonstrates that management and management theory has strong foundations in systems science, and most specifically in the cybernetics of truly complex—organismic, self-organizing, and evolving—systems. As Fredmund Malik shows, we live in a world of highly complex systems, many of which…
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The development of Fredmund Malik's strategic framework was a result of his early realization that both business and society are experiencing one of the greatest transformations in history a process he calls. The Great Transformation One of the first to notice and address the financial…
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In the accepted wisdom of the corporate world, executives are supposed to be both charismatic and visionary, while middle management and lower tiers of employees are expected to be perpetually motivated and enthusiastic in the face of any change. Such talk comes easily to managers,…
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The rapidly increasing complexity of societal systems increases the need for professionalism in management—one must be able to function reliably regardless of increasing management complexity in the twenty-first century. Malik’s book is written for practitioners who bear responsibility for the overall governance of the organizations…
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Delineating the psychological, management, and economic errors business leaders tend to make, Malik explains how these errors can be avoided through conscientious attention to the use of clear language.
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