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TV Expert Interviews / Leadership / Jun 5, 2020 / Posted by Mary Kelly / 1736

Leadership During A Crisis (video)


Crisis leadership is the ultimate type of leadership, and it can be utilized to help businesses who are currently facing uncertainty, and who will face uncertainty in the future. The state of the business world after COVID-19 left a lot of people really shaken. Many organizations found themselves unprepared and unsure of how to proceed. Mary Kelly discusses leadership during a crisis in this expert sales interview, hosted by John Golden.

This expert sales interview explores:

  • The “what if?” plan
  • Deciding what’s important

Contingency Plans:

Many companies don’t think about the “what if,” and find themselves unprepared when the “what if” happens. Businesses should be thinking about potential threats and harms, and coming up with contingency plans in order to prepare.

What’s Important?:

If and when you find yourself or your business in crisis, understanding what’s important can make a tremendous difference in rebounding. Part of leadership during a crisis involves business leaders looking at what is important in their organizations, and prioritizing resources and money for those things.

Leading strong:

Everyone takes queues from the leader. If the leader is panicked, or just looking for safety and shelter, everyone else will follow suit and do the same. But, if your leader is looking bold and courageous, it will help your salespeople, sales team, and customers do the same thing.

People need anchors. They need people in their life who are stable and calm and know what to do next.

Our Host

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP! online sales magazine & YouTube Channel and for audio podcast channels where Sales POP! is rated in the top 2% of most popular shows out of 3,320,580 podcasts globally, ranked by Listen Score. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

About Author

Mary Kelly is a graduate of the United States Naval Academy and spent over 20 years on active duty in intelligence and logistics. She has masters’ degrees in history and economics, and a PhD in economics. She has extensive experience in business coaching, management, economics, finance, banking, insurance, real estate, government, organizational leadership, communication, business growth, teamwork, strategic planning, human resources, customer service, time management, and project development.

Author's Publications on Amazon

In "15 Ways to Grow Your Business in Every Economy," a renowned economist, speaker and leadership expert Mary C. Kelly, PhD covers 15 ways to assist business owners in more effective marketing, enhanced productivity, and achieving greater profits all the time.
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For the price of one nice dinner, you’ll have access to over 50 forms that keep you moving in the right direction. Each new day, you’ll tackle challenges like employee engagement, business planning, conflict resolution and more. Everything you’ve been looking for is right in…
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For business people who already have a business, the award-winning book, 15 Ways to Grow Your Business in Every Economy, also by Mary Kelly is a helpful resource.
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With real-world, honest and funny examples, this book tells you how to: Gain the respect of your employees and peers; Motivate your workplace, whether you are in charge or not; Improve profits with fewer resources; Coalesce your workforce into a real, functional team; Handle problem…
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This essential guidebook simplifies the process and gives you the tools you need to build and activate your leadership succession. You’ll find a comprehensive action plan, a library of all the tools needed to develop and sustain your plan, and a resource guide.
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Whether you're in your first year of management or your 20th, 'Why Leaders Fail' is a must-read for aspiring leaders who know they need to be constantly learning, improving, and developing their leadership skills.
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