#1 Amazon Best Seller in Kindle, Upside-Down Selling takes just about everything you know about the selling process and turns it on its ear - upside-down, if you will. That means shifting the mindset from pushing for sales to delivering value That means getting away…

Are you tired of playing games with your customers? The most widely used metaphors in sales are those related to sports, battle, or games. The challenge with this mindset is it requires that one person wins, and the other loses. Instead of falling victim to…