Having grown up in an unstable family, Franco is on a mission to create affordable housing in Silicon Valley. He discovered that the Bay Area’s mobile home parks offer an abundance of underused land with excellent growth potential. After years of dedication to his vision, Franco has established a devoted team of like-minded individuals who believe their positive impact equals success.

Inspired to reimagine mobile homes and expand affordable housing opportunities across the Bay Area, Franco's talented team strives to unlock the pathway to homeownership and help families establish financial security where it might otherwise seem impossible, especially in this pandemic.