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AI Marketing Statistics 2024
Blog / Artificial Intelligence / Aug 20, 2024 / Posted by John Golden / 21

AI Marketing Statistics 2024

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10 statistics about Artificial Intelligence (AI) and Marketing:

1. 48% of marketing leaders prioritize AI and machine learning [CompTIA]

2. $107 billion: Global market revenue forecast for AI in marketing by 2028 [WebFX].

3. 64% of businesses believe AI will increase productivity [Forbes]

4. 55% of marketers use AI for audience segmentation and targeting [Statista]

5. 26% of B2B marketers saw a 10-20% increase in sales with chatbots [Sixth City]

6. 300% growth in businesses using AI in 5 years [Social Shepard]

7. 61% of marketers consider AI and machine learning critical [Social Shepard]

8. $1.25 billion: Worldwide chatbot market revenue [WebFX]

9. Almost 100 million people will work in the AI space by 2025 [Tidio]

10. Most companies use 20-50 data sources to inform their marketing decisions[Social Shepard]

The above statistics relate to Marketing; however, if you want to understand how AI impacts Sales, here is an ebook on AI and Sales that separates myth from fact.

Click here to read 5 Artificial Intelligence Sales Myths Debunked

You will also learn about Pipeliner CRM’s AI, called Voyager, which continually navigates and explores customer and prospect data captured in CRM. Subsequently, it presents key indicators of actions to be taken, and areas that need attention, and acts as an early warning system of the health of opportunities in the pipeline.

About Author

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP! online sales magazine & YouTube Channel and for audio podcast channels where Sales POP! is rated in the top 2% of most popular shows out of 3,320,580 podcasts globally, ranked by Listen Score. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

Author's Publications on Amazon

John Golden, best selling author of "Winning the Battle for Sales" presents "Social Upheaval: How to Win At Social Selling" to explain how every B2B salesperson can add social selling methods to their toolkits, and why it is so important that they do so without…
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FROM THE CREATORS OF SPIN SELLING―TRIED-AND-TRUE STRATEGIES TO ARM YOU IN THE WAR FOR SALES SUPREMACY "I distinctly remember my first VP talking about 'campaigns' and 'targets.' Indeed, successful salespeople have made learning from military tactics an important aspect of their careers. In this engaging…
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