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Unleash Your Brain’s Potential: A Deep Dive into Decision-Making
Blog / Sales Training / Sep 18, 2023 / Posted by Adele Spraggon / 29

Unleash Your Brain’s Potential: A Deep Dive into Decision-Making


In the intricate labyrinth of our minds, decisions are the threads that weave the tapestry of our lives. Each choice, whether monumental or mundane, is a ripple that resonates through time. In this article, we embark on a thought-provoking journey into the fascinating realm of decision-making, guided by the illuminating insights shared in a recent podcast episode. Our guest, Adele Spraggon—an esteemed behavior change expert, accomplished author, and international speaker—offers a profound exploration into the dynamics of the brain and the nuanced art of decision-making.

Unmasking the Power of the Subconscious

Unbeknownst to most, the vast majority of our decisions are orchestrated by the subconscious mind. These intricate patterns, woven in the tapestry of our formative years, continue to shape our choices throughout adulthood. The profound implications of this revelation invite us to ponder the untapped potential lying dormant within our subconscious minds. What if we could unravel these patterns, examine their threads, and reconfigure them to align with our conscious intentions?

Navigating Sales and the Landscape of Emotions

Venturing into the realm of sales often conjures images of aggressive tactics and discomfort. Adele Spraggon, a torchbearer of transformative change, sheds light on this paradigm, unraveling its intricacies. She underscores the significance of emotions in the sales process, urging us to address these feelings with empathy and authenticity. Employing language grounded in emotion can dissolve the barriers that often erect themselves between the seller and the buyer, paving the way for a more harmonious and relaxed exchange.

Triggers: Unveiling the Catalysts of Reaction

Have you ever experienced an emotional response that seemed to defy logic? These emotional triggers, often deeply embedded in our subconscious, can wield immense influence over our reactions. Adele Spraggon guides us toward a profound revelation—the recognition and comprehension of these triggers grant us a semblance of control over our emotional responses. Armed with this awareness, we can navigate our interactions with a heightened sense of self-mastery.

Discovering Joy in Selling: A Paradigm Shift

The transformation from a reluctant seller to an individual who relishes the art of selling might seem like an enigma, but Adele Spraggon reveals that the key lies in shifting our perspective. The pivot, she asserts, occurs when we transition from viewing sales as a transactional endeavor to recognizing it as an avenue for genuine connection. This metamorphosis is an embodiment of the age-old adage, “It’s not what you sell, but how you sell it.” The paradigm shift, though nuanced, bears the potential to redefine our interactions, engendering a deeper sense of purpose and fulfillment in our endeavors.

Unraveling the Neural Tapestry: Adele’s Four-Step Technique

Adele Spraggon’s insights transcend the theoretical and venture into the practical. She introduces a meticulously crafted four-step technique designed to dismantle the shackles of sales anxiety and rewire the neural pathways governing our responses. This method commences with the identification of anxiety patterns, followed by a journey of introspection and dissection. Ultimately, the technique culminates in the restructuring of neural pathways, fostering a newfound sense of empowerment and liberation.

The Art of Listening: A Bridge to Understanding

In the cacophony of human interactions, the art of listening often takes a backseat. Yet, as Adele Spraggon elucidates, listening serves as a bridge to understanding, a cornerstone upon which relationships are built. The significance of active listening extends beyond the mere exchange of words; it encompasses a profound respect for the individual’s narrative and a commitment to fostering genuine connection. By asking probing questions and seeking clarification, we unveil the gems of comprehension, enriching our interactions immeasurably.

Delving Deeper: A Call to Action

The insights shared in this article merely scratch the surface of the profound conversation that transpired in the podcast episode. To embark on a more profound exploration of the art of decision-making, we urge you to immerse yourself in the full episode. For those whose curiosity has been piqued by Adele Spraggon’s wisdom, her book stands as a comprehensive guide to unraveling the complexities of the brain and harnessing its untapped potential.

As we extend our gratitude to you, our cherished podcast community, we invite you to stay attuned to the forthcoming installments that promise to illuminate diverse facets of the human experience. In a world pulsating with decisions both great and small, the insights unveiled herein offer a compass—a guiding light—as we navigate the enigmatic terrain of choice.

About Author

Adele Spraggon is an award -winning author, a thought leader, an international trainer and a fearless speaker. In 2020, she was awarded the Woman of Inspiration: Customer Experience Award, and in 2021, she was recognized as the Top Behavioural Expert of the Year by IAOTP: International Association of Top Professionals. In May of that year she was featured on the cover of the T.I.P Magazine: Top Industry Professionals magazine.


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