Stepping into a sales opportunity is like stepping into a boxing ring — you’ll be throwing punches and ducking and weaving. The goal is to remain focused at all costs, not lose your nerve, and engage every tactic at your disposal to win.
Emotions are involved in a sale from the very beginning, even before you are. People inquire about your product or service in the first place because of an emotional response. The first step in establishing a seller-buyer relationship is fully understanding the emotions connected to the buyer’s issues, because their emotions will guide you all the way through a sale.
In our ebook, you’ll learn how to:
- Deal with fear, anger, and sadness — as well as nurturing the positive emotions
- Maintain control and stay focused
- Use emotions as a competitive advantage
- Harness the power of emotions in your Sales career
Download this free ebook by our CEO, Nikolaus Kimla and learn the value of emotions in sales and the value of keeping yourself focused at all times.