Today’s sellers and marketers need to be articulate on a multitude of platforms – digital, mobile, social, search, email, SMS, and data base management. A thorough understanding of how each of these platforms work independently and together is key to helping your customers succeed. Small local businesses have always counted on their media partners to inform and advise them. This information is more critical than ever and sellers have to be equipped to offer sales solutions across all of today’s modern platforms.
Here are three key considerations when evaluating and implementing your company’s multi platform sales strategy:
- MOST IMPORTANT – inform, educate, and TRAIN your team on the sales and marketing basics for the modern platforms including digital display, mobile, social, search, email marketing, database marketing, SMS and programmatic
- Custom-select the platforms that are the most impactful for your business
- Develop strategies to use in marketing your business and discover how to implement them with your organization’s small business customers
Pipeliner CRM empowers salespeople to work in virtually any platform. Get your free trial of Pipeliner CRM now.