A Wharton Business School study has found one key difference that marks the best sales people from the rest. It all comes down to the meaning of the word sell. It comes from an old English word, “sellan” and it goes to the heart of what it takes to be successful in business. I got to share it at one of the biggest sales events in Europe. Discover what it is in this short video.
Double Your Sales With This One Thing
About Author
Justin Cohen
Justin Cohen is one of the world’s leading experts on pitching for business. He’s coached people who have never pitched before to win some of the toughest multi-million dollar deals. Entrepreneurs hire him when they have to secure massive venture capital funding and major blue chip companies pay him thousands of dollars to share the secrets that have doubled their sales.
Author's Publications on Amazon
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Ending Self Sabotage
Expert Interviews / 18632 -
#SalesChats: 9th May 2019 9am PT/Noon ET
#SalesChats / 14372 -
#SalesChats: Sales Trends That You Need To Know About In 2019
#SalesChats / 13906 -
#SalesChats: How to Drive Sales Motivation
#SalesChats / 13144 -
#SalesChats: How to Be a Top Sales Performer
#SalesChats / 12954
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Thrive, Don’t Just Survive: Expert SEO for the AI-Powered Search Era (video)
Expert Interviews / Oct 22, 2025
About Author
Kevin Roy
Kevin Roy is the CEO and initially co-founded GreenBanana SEO, a digital marketing agency known for its bold “page one or you don’t pay” promise. With over 20 years of experience, he’s helped businesses of all sizes boost their online presence through smart, results-driven SEO and marketing strategies. Since launching GreenBanana in 2009, Kevin, now sole owner, has grown it into a nationally recognized company, earning spots on the Inc. 5000 and Massachusetts Fast 50 lists, and even snagging a nod as a Fox Contributor. Backed by a passionate team that works closely with clients every step of the way, he delivers timely solutions and adapts to evolving needs—such as leveraging AI-powered SEO—to keep brands ahead of the curve. Combining big-picture vision with hands-on execution, Kevin ensures every campaign drives measurable, lasting success.



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