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Five Step Approach to Attract Clients
Blog / Prospecting / May 11, 2021 / Posted by Tricia Molloy / 1274

Five Step Approach to Attract Clients


Who doesn’t want more clients? Clients mean more opportunities to help people with your product or service, more opportunities to generate revenue, and more opportunities to grow your business. There are lots of different ways of attracting more clients, but Tricia Molloy has designed a five-step approach to help you attract more clients with her “C.R.A.V.E” method.

Clean Out The Clutter

The first step in the C.R.A.V.E method of attracting new clients is to clean out the clutter. This can be physical, technical, or emotional clutter. When it comes to craving your sales goals, there is nothing more detrimental than the emotional clutter of dead-end sales leads. When you finally let those go and cross them off of your list, it’s often like a sigh of relief, and it allows new things to come into your pipeline. When you clean out the clutter, that space can then be filled with what serves your highest good. Some people surround themselves with “opportunity” in order to make ourselves feel more comfortable, but if there isn’t an opportunity that will actually lead to a closed sale or new relationship or some other benefit, there is no point in keeping it around. Clean it out, and make room for better things.

Raise Your Energy

Energy management is just as important as time management. We’re all vibrational energy beings. Vibrations are just another word for feelings and emotions, it’s our overall attitude. When we feel good about ourselves and feel appreciated, we will vibrate at a high, positive, constructive level. Energy attracts like energy. The energy that you put out will attract people who vibrate at the same level. If you don’t take care of yourself, we will vibrate at a low, dark level, and will, in turn, attract people who vibrate at that same level. Do things to keep your energy vibration high so you can attract like people.

Affirm Success

Studies show that we speak to ourselves at least 10,000 times a day, and 80% of that tends to be negative because we’re programmed to protest ourselves against worst-case scenarios. Affirmations and positive self-talk can help us to counteract that negative thinking. Especially when it comes to affirmations for salespeople, it can be kept very simple. Some examples include “I am a professional problem solver,” or “my prospects love what I have to offer them and benefit from it greatly.” Say that to yourself as you prepare for a sales meeting, and let these positive thoughts ring true.


Your subconscious mind believes everything that you tell it, which is why affirmations work so well. Your subconscious mind will believe everything that you show it, as well, which is where visualizations come into play. In advance of a sales meeting, visualize how you ideally want it to go. In essence, this practice is like a mental rehearsal so that you are more confident when you go into the meeting.

Express Thanks

Cultivate an attitude of gratitude. What you focus on, expands, and what you appreciate, appreciates. We tend to focus on what isn’t going right, and what we don’t have. Gratitude serves two amazing functions. The first is that it keeps us focused on what’s going right, which helps us maintain a positive attitude. It also helps us nurture and strengthen our relationships. There’s a primal need for people to feel appreciated, and the more that we can integrate that into our relationships, the more we can strengthen these bonds.

About Author

Corporate leadership speaker Tricia Molloy is an expert on employee engagement. She helps employees develop a more positive mindset to reduce stress, achieve goals and improve work-life balance.

Author's Publications on Amazon

In "Working with Wisdom", you’ll learn simple, powerful strategies to capitalize on these laws so you can achieve your professional and personal goals faster and easier.
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