What happens to your business when a health crisis demands your attention? For founders and key decision-makers, maintaining business momentum while undergoing treatment requires an authentic approach to leadership.
Our guest, Deb Krier, a cancer advocate and entrepreneur, knows this reality intimately. She emphasizes that weathering a personal storm requires strategic shifts in how you manage your team, your clients, and your professional identity.
5 Actions to Implement Today:
- Communicate with Intent: Close the Information Gap. Share only what’s necessary to maintain stability and reassure stakeholders. Remember, as Deb suggests, “You can acknowledge the situation without letting it define you.” Focus on continuity.
- Identify and Empower Your Tribe: Your support system must extend into your business. Identify trusted clients, colleagues, and friends who can offer flexibility and support. Don’t be afraid to ask for help—it’s a sign of strength, not weakness.
- Secure Your Documentation: The most crucial preparation is practical. Document every essential process. Ensure your team or a trusted contact knows where to find the operational “Owner’s Manual” for everything from client contacts to payroll instructions.
- Legal Readiness is Non-Negotiable: Have a Power of Attorney in place that explicitly covers your business, granting a key person the legal right to access accounts and sign checks. A plan reduces stress and confusion during the most challenging times.
- Re-Evaluate, Don’t Regret: Use this period to assess your team and client relationships. Are they reliable? Are they supportive? A crisis is the perfect time to clear out relationships that don’t serve your purpose and foster the growth of future internal leaders.
Don’t wait for a crisis to create your plan. Listen to the full episode for wisdom on how to lead your business and yourself with unwavering resilience.
Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.
Comments