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🎧 Unlocking the Power of Geofencing in Marketing
Podcast Marketing / PodCast / Jan 29, 2025 / Posted by Barbara Wardell & Ernesto Cullari / 0

🎧 Unlocking the Power of Geofencing in Marketing

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In this insightful episode, John Golden sits down with geofencing experts Barbara Wardell and Ernest Cullari to uncover the game-changing potential of location-based advertising for small businesses. They discuss how geofencing technology uses virtual boundaries to target customers in real-time, driving foot traffic and boosting ROI. From real-world case studies to tips on integrating geofencing with your broader marketing strategy, this episode provides actionable advice for business owners looking to stand out in competitive markets.

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About Author

Barbara Wardell and Ernesto Cullari are the dynamic duo behind Cullari & Wardell, a geofencing ad agency revolutionizing small business marketing. Barbara, a former specialty medicine industry professional, uses her growth hacker mindset to amplify client strengths and outmaneuver competitors with GPS location data, driving measurable increases in foot traffic and online engagement. Ernesto, a creative visionary and former congressional candidate, combines his expertise in advertising, creative production, and automation to deliver game-changing results. Together, they generate over 5,000 verified in-store visits monthly across the U.S., Canada, and Australia, while balancing their dedication to family, creativity, and innovation.

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About Author

Barbara Wardell and Ernesto Cullari are the dynamic duo behind Cullari & Wardell, a geofencing ad agency revolutionizing small business marketing. Barbara, a former specialty medicine industry professional, uses her growth hacker mindset to amplify client strengths and outmaneuver competitors with GPS location data, driving measurable increases in foot traffic and online engagement. Ernesto, a creative visionary and former congressional candidate, combines his expertise in advertising, creative production, and automation to deliver game-changing results. Together, they generate over 5,000 verified in-store visits monthly across the U.S., Canada, and Australia, while balancing their dedication to family, creativity, and innovation.

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