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🎧 The Spirited Hive Journey: Creating Better-for-You Canned Cocktails
Podcast Sales and Marketing / PodCast / Mar 25, 2025 / Posted by Jack Espy / 5

🎧 The Spirited Hive Journey: Creating Better-for-You Canned Cocktails

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The Spirited Hive Story with Jack Espy

From real estate to ready-to-drink cocktails, Jack Espy’s journey into the beverage industry is about adaptability, innovation, and community. In this episode, he shares how Spirited Hive was born from a need for healthier canned cocktails and how the brand stands out with organic ingredients and sustainability efforts.

🚀 Key takeaways:

  • Healthier drinks matter – Spirited Hive uses honey instead of artificial sweeteners.
  • Community is key – Events like run clubs bring people together.
  • Sustainability counts – Supporting bee conservation adds purpose to the brand.

Tune in to hear how Jack is redefining canned cocktails and making a positive impact!

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About Author

For founder Jack Espy, it all started with a happy accident. One night, while mixing drinks for friends, he mistakenly thought Moscow Mules and Mexican Mules were sweetened with honey. They weren’t—but the idea sparked something bigger. Jack saw an opportunity to break away from the norm and create something original: a better-for-you canned cocktail, made with real, organic wildflower honey instead of the synthetic sweeteners and artificial ingredients that dominate the market.That spirit of originality—of Bee-ing Different—is what defines Spirited Hive. It’s about rejecting the standard, trying something new, and embracing the unexpected. But most importantly, it’s about doing it together. Jack has always believed in the power of a strong community, a Hive of like-minded people who care about what they put in their bodies and who they surround themselves with. He wanted to create a drink that his friends—his Hive—could enjoy without compromise.From day one, Spirited Hive has been about bringing people together over something better. Whether you’re raising a can at a rooftop party, toasting with friends at the beach, or kicking back around a fire, you’re part of something bigger—a movement toward real ingredients, real connections, and real good times.

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About Author

For founder Jack Espy, it all started with a happy accident. One night, while mixing drinks for friends, he mistakenly thought Moscow Mules and Mexican Mules were sweetened with honey. They weren’t—but the idea sparked something bigger. Jack saw an opportunity to break away from the norm and create something original: a better-for-you canned cocktail, made with real, organic wildflower honey instead of the synthetic sweeteners and artificial ingredients that dominate the market.That spirit of originality—of Bee-ing Different—is what defines Spirited Hive. It’s about rejecting the standard, trying something new, and embracing the unexpected. But most importantly, it’s about doing it together. Jack has always believed in the power of a strong community, a Hive of like-minded people who care about what they put in their bodies and who they surround themselves with. He wanted to create a drink that his friends—his Hive—could enjoy without compromise.From day one, Spirited Hive has been about bringing people together over something better. Whether you’re raising a can at a rooftop party, toasting with friends at the beach, or kicking back around a fire, you’re part of something bigger—a movement toward real ingredients, real connections, and real good times.

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