In this episode, John Golden and Chris Jennings, a UCLA graduate with 25 years of experience in sales leadership and client retention training. They discuss innovative sales training techniques, focusing on authenticity, effective questioning, and psychological insights. Chris also highlights the need to set low expectations in sales calls to have honest conversations and build trust. This episode also looks at sales leaders’ roles in their teams and how to leverage AI. You’ll learn how to improve constantly, sell with structure, and what happens when you try to promote top salespeople to leadership roles.
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