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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

Convert Your Next Rejection to Future Success

Convert Your Next Rejection to Future Success

Sales Management / Nov 23, 2021 / Elinor Stutz

Most negative responses will generally put people into a funk for a long while, so it’s best to attempt to convert your subsequent rejection to future success. Let’s examine two specific types of rejections in the business world. Interviewing for a new job or trying to acquire a new client can quickly receive responses similar ... Read Post

7 Effective Marketing Strategies for Students

7 Effective Marketing Strategies for Students

Sales and Marketing / Nov 22, 2021 / Sales POP!

Education marketing is a sort of marketing that promotes and assists institutions and individuals in utilizing important educational content. Courses, how-to videos, research papers, books, and software programs for desktop computers and mobile devices are all examples of educational content. Educational information can spread like wildfire and inspire interested minds all over the world with ... Read Post

Why You Need to Drive Digital Transformation In Your Company

Why You Need to Drive Digital Transformation In Your Company

Sales and Marketing / Nov 19, 2021 / Nikolaus Kimla

What does digital transformation mean for today’s companies? It’s an environment in which an organization’s departments work together instead of existing in completely independent silos. Since it does encompass the whole company, digital transformation must be initiated at C-level and come from the top down. In an example of how the digital transformation has been ... Read Post

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