You may have heard that direct mail is dying, but it’s still a powerful marketing tool that can help you reach your target audience in a very personal way. Here are just a few of the reasons why direct mail should be an essential part of your marketing strategy: Offers Tangible and Physical Marketing Approach ... Read Post

Many people who love creating and innovating struggle with the marketing and sales side of things, but entrepreneurs need to understand how making a sale and generating leads work. The best companies for customer service know and understand the needs of their customers. Let’s look at how entrepreneurs can learn to be accommodating and serve ... Read Post

Multiple ways exist to demonstrate the value you provide prospective clientele. The demonstration arrives in ways of which many sales representatives are unaware. Below you will find the varying topics to consider that have significant influence in demonstrating the value you do or do not bring to prospective clients. The lack of one factor listed ... Read Post

Importance of Getting It Right Today, there are several reasons that it’s vital that onboarding for a CRM product, especially one such as Pipeliner CRM, be done right. First, in the last few years, technology has taken giant steps forward. An incredible example is GitHub, the open-source repository, which tripled in scope in the last ... Read Post

Do you know why almost 90% of the leads you attract don’t end up making a purchase? That is all because resource owners don’t use really good lead generation services. Such tools help to collect information about potential customers and turn them into loyal customers. After all, the process of attracting leads is not as ... Read Post

As of October 2021, there were 4.55 billion active users across the various social media platforms. On average, these people spend an hour and a half browsing and replying to messages on their chosen network. Half of them also use this time to research products and brands. Social media is thus no longer an optional ... Read Post

Whether you have a thriving offline business or a purely online store, putting a bit of effort into your company’s website or social media presence can help grow your brand quickly. However, you will need a marketing strategy to make the most of your channels and customer base. How to Grow Your Online Store Quickly ... Read Post

An LMS is a digital system that allows you to store and manage all of your organization’s eLearning content, as well as track your learners’ progress. Learning management systems also simplify course management for instructors and administrators. This system is a highly effective piece of software that small business owners and large enterprises alike can ... Read Post