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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

What Covid-19 Taught Us About Business Insurance

What Covid-19 Taught Us About Business Insurance

Sales and Marketing / Oct 20, 2022 / Melanie Musson

COVID-19 sent the entire globe reeling, and the uncertainty brought a lot of stress. Many avoid dwelling on memories of shelter-in-place orders because of all the emotions such thoughts stir up. There is so much valuable information we can learn from the height of the pandemic, though. Many industries demonstrated they were learning as they ... Read Post

9 Self-Employed Tax Deductions Solopreneurs Can’t Afford to Miss

9 Self-Employed Tax Deductions Solopreneurs Can’t Afford to Miss

Finance / Oct 17, 2022 / Laura Adams

If you’re a work-from-home business owner or solopreneur, you probably know that filing taxes is more complicated when you’re self-employed. However, the good news is that many of your expenses may be tax-deductible, reducing the tax you owe. The IRS allows you to deduct “ordinary and necessary” costs for your business, so it’s critical to ... Read Post

The Fear Factor of Competition

The Fear Factor of Competition

Sales Professionals / Oct 11, 2022 / Brian Sullivan

It’s October – the month of ghouls, goblins, and Halloween. Scary stuff, for sure. There is an old Indian saying that speaks to the criticality of knowing the truth about the frightening things we face – “In the dark of the night, every cat’s a leopard”. In our world of selling, the point is that ... Read Post

4 Ways to Leverage Facebook for Marketing

4 Ways to Leverage Facebook for Marketing

Sales and Marketing / Oct 10, 2022 / Sales POP!

Still wondering if Facebook marketing is worth your time and money? Consider this: Facebook remains the most active social media platform, with almost 3 billion active users. What does this tell us? More than a quarter of all the people on Earth are active Facebook users, ready to become potential audiences for advertising reach. Building ... Read Post

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