In 2014, a social business is a sustainable business. But what does that mean exactly? Historically a social business was one that aimed to make the world a better place and while today’s definition of a social business does not exclude that end result, the focus is more on culture and communication style. Companies that ...
While everyone maybe thinking of their Halloween costume or what tricks or treats they may provide, as sales leaders we must consider the bigger picture. It is a scary world out there and many fears exist; the future of the business cycle, new taxes that will hit in 2015, the challenges of meeting next year’s ...
Are Your Sales Messages Tuned to the Right Frequency? Editor”s Note: On October 2, 2014, AG Salesworks conducted a highly informative TwitterChat with noted sales author and consultant John Golden, Pipeliner CRM’s Chief Strategy Officer. The complete chat, entitled #ProspectingChat. We excerpted and summarized a collection of tips from this most enlightening sales chat on ...
I frequently hear sales managers and sales professionals say they have a great message for their customers, but it just seems to fall on deaf ears. These same people will say to me, “We tell our customer exactly what we can do for them, but they just don’t get it.” You see that’s the problem. ...
Editor’s Note: From the very beginning of Ted Coiné’s highly successful business journey, he has focused on one thing — the human touch. From the outset he focused on providing the best possible customer experience, and his first two books focused on the differences between businesses that practiced great customer service and those that didn’t. ...
I woke up this morning, just in from three weeks on the road, anxious to get back into my normal morning routine; which for me is pot of coffee, television news blaring in the background, and sorting through the pile of work on my desk This morning however, my normal routine was interrupted, my husband ...
One of the questions that I get asked a lot is, “What makes a great salesperson?” Is it something that people are born with or is it something that you can train a person to be? Is there some kind of magical formula which results in a person being able to get good sales results? ...
Where, when, how and who you share content with in today’s always on, cluttered social media drenched world defines your brand. Digital has wiped traditional marketing off the map. And, the right or wrong social media channel defines your digital footprint. There is no one size fits all blueprint for your business. Social media marketing ...
