Account management is a considerable job—and one of the most important for a sales professional. Account management consists of several key functions, all of which actually add up to happy customers. Account management is most precisely conducted through CRM. Existing accounts are the foundation and stability of a company. Moreover, it is far less complex ...
It almost goes without saying that salespeople should have integrity and come from a place of truth, but why is it that we always have to spell that out? “He is a salesperson, but you can trust him” is something that I hear way too often and I always wonder why. I get it, of ...
In a world of increasing scandal, with institutions playing fast and loose with the truth and people slapping “fake news” labels on content with increasing frequency, success must come from telling the truth. Always. Every day it seems like there are new headlines describing how a company or institution has used technology in a nefarious ...
Sales business is tough and most agents would do anything to win over a customer, despite the widely-accepted International Code of Ethics for Sales and Marketing. In the abundance of brands, products, and services, it’s easy to cross the line and exercise manipulation practices to improve your sales results. But is there a way to ...
What Marketers Need to Know About Sales and Vice-Versa When you have both your sales and marketing teams working together, you will know about it! Unfortunately, this is not always the case. More often than not, sales teams and marketing teams ignore one another and do not appreciate the value which each bring to the ...
Information hits sales managers from all sides on the subject of creating high-performance sales teams. Provide constant feedback, hire the right people, incentive programs, create compensation plans that drive behavior…the list goes on and on. Given these endless choices, it can be hard for sales managers to figure out where exactly to focus their attention. ...
We’re definitely working in a business world with a mantra of, “What can you do for me today?” Yesterday’s good deeds were expected and therefore not counted as exceptional. However, if you perform at a high level, especially in sales, people will notice. When this happens, I advise my clients that it’s essential to seize ...
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