The Art of Networking: Tips for Building Strong Relationships
In today’s digital age, it’s easy to overlook the importance of in-person networking and events. However, Ashley Klein, a digital marketing expert, believes that building relationships through networking is crucial for business growth. In a recent interview, she shared her tips for effectively networking at events and online.
Klein suggests setting a goal for the event to motivate oneself to network and attending smaller events to gain comfort and practice. At events, she recommends establishing a personal connection with people by getting to know their hobbies and interests. She advises being mindful of body language and quickly establishing whether there is any synergy between you and the person you are talking to.
When it comes to online networking, Klein advises focusing on one social network to build a strong online presence and regularly engaging with people in a genuine way. She stresses the importance of consistency and showing up every week, even if it’s just for a few minutes.
Overall, building relationships through networking takes practice and effort, but it can lead to valuable business opportunities and word-of-mouth marketing. So, don’t overlook the power of in-person networking and events, and start building those relationships today!
John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.