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TV Expert Interviews / Improving Sales Team Performance / Jun 30, 2021 / Posted by Laurie Lewis / 1352

The Role and Value of Coaching (video)


In this Expert Insight Interview, Laurie Lewis returns to discuss the role of coaching. Laurie Lewis is the founder and CEO of Fast Forward Wellness, through which she has changed thousands of lives with her coaching of intermittent fasting.

This Expert Insight Interview discusses:

  • Why coaching matters
  • The role of the coach and the coachee
  • How we can use the inevitable nature of problems to prepare for them

Value of Coaching

Coaching is often misunderstood and perhaps not valued as much as it should be. When you take on a very personal growth and development project, such as beginning to do intermittent fasting for health purposes, it can be tough to do on your own.

Let’s be honest. As humans, we are fantastic at starting things, but we’re not as great at self-sustaining. This is why most people fail on their diets and other personal projects. This, among other things, is where the role of coaching comes in.

Role of Coach and Coachee

Both the coach and the participant have their role to play if they are to have a successful interaction. The participant has to be energized, committed to shifting something within their life. They must have the willingness to learn and change, but also the willingness to be responsible. As we mentioned, people are often motivated to start something but can’t keep it going.

The coach’s role is to help us start on our journey in the right way, with the idea of keeping the process sustainable rather than letting us burn out in the first week.

Predicting the Bumps

No matter what we do in life, if we care about it enough, we tend to have a honeymoon period during which we feel an immense drive to keep going, and it often seems like we would never run out of motivation. But inevitably, we hit a bump at some point. Human beings are almost hard-wired to quit after hitting that first bump, so this is another stage at which the role of the coach is incredibly important.

Thankfully, bumps are predictable. As we said, no matter how motivated and passionate we are about a project, we all hit a bump at some point. Laurie uses this predictability to her advantage, asking her clients to predict the things that would derail them before they even begin. Then, when the bumps inevitably come, her coachees are prepared for them and can respond accordingly.

Our Host

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP! online sales magazine & YouTube Channel and for audio podcast channels where Sales POP! is rated in the top 2% of most popular shows out of 3,320,580 podcasts globally, ranked by Listen Score. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

About Author

Laurie Lewis has changed the lives of thousands through her coaching of Intermittent Fasting. Utilizing the fasting principles of Gin Stephens, Dr. Jason Fung, and Dr. Bert Herring, Laurie takes on individual clients as well as leading her group programs to live on Zoom to people from the United States to New Zealand to Ghana to Scotland.

Author's Publications on Amazon

Every woman deserves to discover freedom, healing, and aliveness as she embarks on this profound and remarkable second half of life. This 90-day workbook will set you up to succeed with your daily fasting practice.
Buy on Amazon

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