Sales POP - Purveyors of Propserity
TV Expert Interviews / Business Culture / May 17, 2022 / Posted by Chellie Phillips / 248

Creating a Culture of Engaged Employees (video)


In this Expert Insight Interview, Chellie Philips discusses creating a culture of engaged employees and the power that building your personal brand can have on your success journey. Chellie Philips is a speaker and writer who produces courses on various topics.

This Expert Insight Interview discusses:

  • The challenge of communicating with different generations within the workforce
  • How the pandemic has compounded this challenge
  • Why communication is a crucial factor in the success of any company

Aging Workforce

One of the most significant challenges leaders have faced over the last few years is that we now have four if not five generations in the workplace for the first time. This means there are different ways in which people like to engage.

Each of these generations likes to be communicated with differently, and they all have their wants and needs. It can be very tricky for supervisors, managers, and the organization’s leadership to determine which way to include everybody and make them feel part of the organization.

Communication Throughout the Pandemic

All of this has come to the fore over the pandemic because companies that understood the need to communicate in different ways for various audiences fared well.

In contrast, organizations that communicate only using one communication format fared relatively poorly throughout the pandemic crisis. An engaged workforce can make all the difference in a company’s success. It can set you up to outperform your competition or set you up to fail, depending on whether you are prepared to invest in your people and provide them with the opportunities they need to develop as leaders.

Two-Way Street

Communication is a massive part of any organization and individual career development. It is also an enormous part of ensuring that your workforce is getting the right messages, guaranteeing an “upstream-downstream” relationship with them.

Your employees need to have a way to communicate back with you so that you’re all hearing and seeing if the messages are received in the way they were intended. You have to look at the feedback loop to see whether your communication is having an impact or not.

Our Host

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP! online sales magazine & YouTube Channel and for audio podcast channels where Sales POP! is rated in the top 2% of most popular shows out of 3,320,580 podcasts globally, ranked by Listen Score. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

About Author

Chellie's field for over 20 years has been PR, Marketing, and Communications. She was a features editor at a daily paper and dabbled in radio news. Chellie is a speaker and motivator. She uses her experience in team building and mentoring to show you how to take control of your choices and beliefs so you'll be ready to walk through the door of opportunity when it opens for you.

Author's Publications on Amazon

'1 Habit For Women Action Takers' offers small impactful steps that will help you create the life you have always dreamed of.
Buy on Amazon
The essential guide for successful job seekers who want to: • Leverage social media in your job hunt. • Become a Rockstar networker. • Stand out in a sea of candidates.
Buy on Amazon
When In Doubt, Delete It! shows you how to change your life with five proofreader marks: delete, insert, move, begin, and stet.
Buy on Amazon

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. For information on cookies and how you can disable them, visit our privacy and cookie policy.