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🎧  The One Thing That Will Instantly Boost Your Website Conversions
Podcast Sales and Marketing / PodCast / Sep 18, 2025 / Posted by Trevor Levine / 0

🎧 The One Thing That Will Instantly Boost Your Website Conversions

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Ever feel like your website is a revolving door? You’re getting the traffic, but not the sales. You’re not alone. In a recent conversation with conversion expert Trevor Levine, we uncovered a few simple but powerful shifts that can transform your business.

The biggest mistake most people make? Selling with adjectives. Words like “innovative” and “groundbreaking” sound great, but they don’t move the needle. Your customers don’t want superlatives; they want solutions. The secret is to replace those adjectives with action-oriented verbs that highlight the transformation your product or service provides. Don’t say “groundbreaking platform”—say “automate 70% of your operations.”

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About Author

Trevor Levine is a certified Conversion Optimization Specialist, advertising copywriter, and protégé of living legends such as Ryan Deiss, Jon Benson, and Jeff Walker. Over the years, he beat dozens of control letters, some of which were penned by famous copywriters. He improved email marketing campaigns and backend revenues for companies like AWeber and MyPoints. He tripled sales of Cigna insurance policies. His magalog for a Re/Max agent generated $250,000 per weekend. And one of his video sales letters generated over $1.2 million. Today, Trevor boosts conversion rates at every step of a marketing funnel. He develops persuasive offers, collaborates with customers on “WOW” testimonials, and describes in detail the adverse ripple effects of not taking action… or worse, choosing the wrong solution. By highlighting the unique advantages of a client’s solution, he increases their return on ad spend. Riding on his 25+ year track record, Trevor is one of the few conversion experts in his league willing to stake his fee on beating a client’s conversion rate in a split test. He serves B2B companies that sell software subscriptions, insurance, and business credit building services, as well as B2C businesses that sell subscriptions, online summits, air and water filters, hypnosis, and courses covering a range of topics, from nutrition to sex instruction to real estate investing.

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About Author

Trevor Levine is a certified Conversion Optimization Specialist, advertising copywriter, and protégé of living legends such as Ryan Deiss, Jon Benson, and Jeff Walker. Over the years, he beat dozens of control letters, some of which were penned by famous copywriters. He improved email marketing campaigns and backend revenues for companies like AWeber and MyPoints. He tripled sales of Cigna insurance policies. His magalog for a Re/Max agent generated $250,000 per weekend. And one of his video sales letters generated over $1.2 million. Today, Trevor boosts conversion rates at every step of a marketing funnel. He develops persuasive offers, collaborates with customers on “WOW” testimonials, and describes in detail the adverse ripple effects of not taking action… or worse, choosing the wrong solution. By highlighting the unique advantages of a client’s solution, he increases their return on ad spend. Riding on his 25+ year track record, Trevor is one of the few conversion experts in his league willing to stake his fee on beating a client’s conversion rate in a split test. He serves B2B companies that sell software subscriptions, insurance, and business credit building services, as well as B2C businesses that sell subscriptions, online summits, air and water filters, hypnosis, and courses covering a range of topics, from nutrition to sex instruction to real estate investing.

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