Meet Matt Raad: A Digital Investor
Matt Raad lives in Brisbane, Australia. He has spent 27 years helping people make money online. He and his wife, Liz, teach others how to buy, build, and sell websites for income. Together, they run the E-Business Institute, where they show people how to earn money with digital tools.
From Studying Animals to Running Online Businesses
Matt and Liz first studied zoology. They wanted to work with red kangaroos. But they wanted more freedom and more control over their money and time. So they tried owning a small factory. It didn’t work out, but they learned important lessons. That’s when they moved into digital businesses.
Why Websites Are a Smart Way to Make Money
Matt says many simple websites can earn a lot of money each month. He tells people to start small and learn how websites work. The first big step is understanding how a site gets visitors and makes money.
How to Start Your Own Online Business
Here’s Matt’s advice for beginners:
- Start as a side hustle. Don’t quit your job right away. Learn slowly while still earning money.
- Build your first website using tools like WordPress. You don’t need to be a tech expert, but learning this will help you see how websites grow.
- Do your homework. Before buying a site, check how much money it makes and where the traffic comes from. Practice this before spending real money.
- Start small. Buy websites under $5,000. Even small sites can teach you a lot.
Make Your Website Work Better
Matt says many websites don’t make as much money as they could. Simple changes can double profits. For example, one family bought a pet blog for $1 million. They grew profits from $300,000 to $600,000 a year by changing ad networks.
Get Traffic from Many Places
Matt talks about “Search Everywhere Optimization.” This means getting traffic not just from Google, but from other sources like YouTube, social media, and AI search tools. The more traffic you get, the more money you can make.
Small Sites, Big Wins
Matt shares stories of people who found hidden gems. One couple bought a garden website for $400. With better content, they now make $4,000 a month. These small wins can turn into big income.
Follow Your Passion
Matt says websites about hobbies or personal interests do really well. A couple with a travel blog now gets money from sponsors. People love honest stories, and companies want to work with real creators.
Be Creative and Think Ahead
Matt says building an online business takes smart thinking. If a website has problems, that’s not bad—it’s a chance to grow. Focus on just a few good sites, and do your best on those.
Learn with the Digital Investors Program
Matt and Liz created an online course called the Digital Investors Program. It’s for beginners. It teaches how to check websites, buy smart, and build your own income online. They also offer coaching for people who want to start their own digital agencies.
Final Thoughts
Matt Raad’s journey shows that anyone can make money online. Start small, learn how websites work, and grow from there. With the right mindset and tools, you can leave the 9-to-5 behind and build your own digital future.
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John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP! online sales magazine & YouTube Channel and for audio podcast channels where Sales POP! is rated in the top 2% of most popular shows out of 3,320,580 podcasts globally, ranked by Listen Score. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.
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