In this episode, John Golden talks to Joris Merks Benjaminsen, an award-winning author and former DEI leader at Google. They discuss challenges like generational differences, company growth, and leadership expectations and how to solve them. Joris shares modern team management strategies, from how to adapt your communication style to foster collaboration and work without power. Tune in to find out how to build a thriving, engaged workforce.

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In this episode, John Golden and Chris Jennings, a UCLA graduate with 25 years of experience in sales leadership and client retention training. They discuss innovative sales training techniques, focusing on authenticity, effective questioning, and psychological insights. Chris also highlights the need to set low expectations in sales calls to have honest conversations and build trust. This episode also looks at sales leaders’ roles in their teams and how to leverage AI. You’ll learn how to improve constantly, sell with structure, and what happens when you try to promote top salespeople to leadership roles.

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Investing in Behavioral Health – A Growing Opportunity

Mental health services are more in demand than ever. But access to care remains a challenge. In this episode of the Expert Insight Interview, John Golden talks with Jay Toby, an investment expert, about why behavioral health is both a critical social need and a smart investment opportunity

Jay shares how he first saw behavioral health as philanthropy but soon realized the huge market potential. While luxury treatment centers get plenty of funding, affordable, high-quality services are lacking. He explains how investors can fill this gap and make a difference while earning strong returns.

Key Takeaways:

✔ The mental health crisis is growing, and services need better funding.
✔ Smaller facilities can provide personalized care while still being profitable.
✔ “Philanthropy capitalism” allows investors to combine social impact with financial returns.

Want to learn how investing in behavioral health can create both profit and positive change? Listen to the full episode now! 🎧

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Why Every Entrepreneur Needs Financial Discipline

Running a business isn’t just about making money. It’s about managing it wisely. In a recent podcast episode, John Golden spoke with Kash, CEO of Icon Foods and CFO of multiple companies.

Kash shared one key truth: passion doesn’t pay the bills—financial discipline does. Many entrepreneurs focus on sales but overlook expenses. That’s a mistake. A business can make millions in revenue but still lose money if spending isn’t controlled.

Key Takeaways:

✔ Track every expense – Use software to monitor spending down to the last dollar.
✔ Focus on net profit – High sales don’t matter if costs are eating all the profits.
✔ Stick to a budget – A clear budget helps predict future needs and control spending.

Want to build a profitable business? It starts with smart financial decisions. Tune in to the full episode to hear Kash’s expert advice! 🎧

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In this episode, John Golden talks with Dr. Thorsten Polleit about why the Austrian School of Economics still matters today. Dr. Polleit explains how key ideas like subjective value, opportunity cost, and business cycles help us understand modern economies. He also discusses why booms and busts happen, how low interest rates create bad investments, and why free markets drive innovation. They also explore how entrepreneurs can succeed despite government interference. If you want to understand economics in a simple way, this episode is for you!

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Struggling sales teams don’t have to stay that way! In this episode, John Golden chats with Geoff Ketterer, a sales expert who knows how to turn things around. They break down why teams fail, how leadership makes or breaks success, and why tracking the right KPIs is key. Geoff also shares how to fix slow lead follow-ups, build a strong team culture, and create accountability. If you want to improve your sales team’s performance, this episode is packed with practical advice you can use right away!

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In this episode, host John Golden chats with Chris Peer, CEO of Sinc Show, about how B2B marketing teams can prove their value. Chris shares insights from his book The Great Eight Pillars: ROI-Driven Marketing for Manufacturing Companies, explaining how marketing can shift from being a cost to a revenue driver. From setting clear goals to tracking the right metrics, Chris lays out a roadmap for businesses to build a strong marketing system that delivers actual results. Tune in to learn how your marketing efforts can generate real ROI!

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In this engaging episode podcast, host John Golden speaks with Jeff Mains, a seasoned entrepreneur and expert in the B2B SaaS landscape. The conversation delves into the critical topic of future-proofing businesses in an era marked by rapid technological advancements and the transformative impact of artificial intelligence (AI).

Key Takeaways:

• Understanding Customer Needs: Stay attuned to customer feedback and market trends to ensure innovations are relevant and timely.
• Learning from Experience: Leverage the experiences of others to avoid common pitfalls and make informed decisions.
• Maintaining a Strong Value Proposition: Continuously assess and adapt your offerings based on customer feedback and market dynamics.
• Customer-Centric Approach: Focus on solving real problems and providing unique insights to differentiate your business.

Listeners are encouraged to connect with Jeff and explore his resources, including his book, “Small Fish, Big Pond: Building a World-Class Business That Swims Circles Around the Competition,” to gain further insights into building and scaling successful SaaS businesses.

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