In this episode, John Golden talks with Dr. Thorsten Polleit about why the Austrian School of Economics still matters today. Dr. Polleit explains how key ideas like subjective value, opportunity cost, and business cycles help us understand modern economies. He also discusses why booms and busts happen, how low interest rates create bad investments, and why free markets drive innovation. They also explore how entrepreneurs can succeed despite government interference. If you want to understand economics in a simple way, this episode is for you!

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Struggling sales teams don’t have to stay that way! In this episode, John Golden chats with Geoff Ketterer, a sales expert who knows how to turn things around. They break down why teams fail, how leadership makes or breaks success, and why tracking the right KPIs is key. Geoff also shares how to fix slow lead follow-ups, build a strong team culture, and create accountability. If you want to improve your sales team’s performance, this episode is packed with practical advice you can use right away!

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In this episode, host John Golden chats with Chris Peer, CEO of Sinc Show, about how B2B marketing teams can prove their value. Chris shares insights from his book The Great Eight Pillars: ROI-Driven Marketing for Manufacturing Companies, explaining how marketing can shift from being a cost to a revenue driver. From setting clear goals to tracking the right metrics, Chris lays out a roadmap for businesses to build a strong marketing system that delivers actual results. Tune in to learn how your marketing efforts can generate real ROI!

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In this engaging episode podcast, host John Golden speaks with Jeff Mains, a seasoned entrepreneur and expert in the B2B SaaS landscape. The conversation delves into the critical topic of future-proofing businesses in an era marked by rapid technological advancements and the transformative impact of artificial intelligence (AI).

Key Takeaways:

• Understanding Customer Needs: Stay attuned to customer feedback and market trends to ensure innovations are relevant and timely.
• Learning from Experience: Leverage the experiences of others to avoid common pitfalls and make informed decisions.
• Maintaining a Strong Value Proposition: Continuously assess and adapt your offerings based on customer feedback and market dynamics.
• Customer-Centric Approach: Focus on solving real problems and providing unique insights to differentiate your business.

Listeners are encouraged to connect with Jeff and explore his resources, including his book, “Small Fish, Big Pond: Building a World-Class Business That Swims Circles Around the Competition,” to gain further insights into building and scaling successful SaaS businesses.

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In this episode of Expert Insight Interview, host John Golden speaks with AI strategist Jonathan Mast about how entrepreneurs can harness AI to boost productivity, sales, and customer engagement. Jonathan, founder of White Beard Strategies, shares his expertise on AI prompting, which enhances AI’s effectiveness by providing context and specificity.

Key takeaways include a four-step AI prompting framework, AI’s role in automating tasks, improving customer interactions, and streamlining business operations. Real-world examples highlight AI’s transformative impact, such as automating scheduling in the sports industry and enhancing real-time sales coaching.

Jonathan predicts rapid advancements in AI, emphasizing the importance of mastering the basics, staying focused on relevant tools, and leveraging AI to amplify professional skills.

Tune in for expert insights and actionable AI strategies to drive your business forward!

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In this episode podcast, host John Goldin sits down with futurist Ian Khan to explore the transformative impact of AI, the evolving nature of work, and the critical role of leadership in future readiness. Ian, creator of the Future Readiness Score and author of Un Disrupted, shares valuable insights on how businesses and individuals can thrive in an era of rapid change.

Key topics include AI-driven innovation, workplace agility, the shift to remote work, purpose-driven organizations, and evolving leadership models. Ian also highlights the importance of continuous learning and microlearning to stay competitive in today’s fast-paced world.

Tune in for actionable strategies for enhancing adaptability, investing in AI, and leading with purpose in an ever-changing landscape.

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In a recent podcast episode, John Golden interviews Titus Jumper, a multifaceted entrepreneur, about the evolution of chatbots and AI in customer service. They discuss the initial hype surrounding chatbots, the importance of quality data for effective AI implementation, and the ethical considerations of using AI in business. Titus shares actionable advice on personalizing customer interactions and enhancing satisfaction through AI-driven tools. The episode highlights successful AI implementations, including a case study from Titus’s company, Sales Hub. Listeners gain valuable insights on embracing AI to improve operations and customer engagement.

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In the latest episode of the Expert Insight Interview, John Golden speaks with Kasper, a marketing visionary from Copenhagen, about the transformative power of in-house marketing. Kasper advocates for building internal marketing teams, emphasizing benefits like consistent brand messaging, efficiency, and cost-effectiveness. He discusses steps for creating a productive in-house team, including assessing current spending and focusing on core competencies. The conversation also explores how AI can enhance marketing efforts, from content creation to consumer behavior analysis. Tune in for practical insights and strategies to help brands thrive with in-house marketing.

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