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The 4 Biggest Sales Blunders You can Make in 2019
E-books / Motivational / Mar 28, 2019 / Posted by Nikolaus Kimla / 1336 

The 4 Biggest Sales Blunders You can Make in 2019

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Much has been written about “how to sell”—the rules, the methods, ways to vastly increase your sales. Nikolaus Kimla has written a number of books himself on the successful methods he´d seen and personally used. But little is said about the things you can do wrong, and for that reason he decided to write about the four most basic blunders he witnessed (and made himself) over the years.

In this e-book you will find Nikolaus insights on:

SOCIAL SELLING

Over the last five years or so, there has been an enormous amount of hype about social selling. It was being proclaimed (mostly by social media consultants) that you had no choice but to dive deep into the social media pool. For Nikolaus it makes no sense to embrace something for sales that today has become so tainted by political bias.

HARD SELLING

In this chapter we talk about hard selling—you know, that pushy, insistent,“wear-‘em-down-till-they-buy” approach from years gone by. Or, rather, we’re not going to talk about it. For in today’s sales world, it doesn’t work at all. Today it’s soft skills that are more important than ever, and becoming increasingly so as time goes by.

OVERTALKING

There are several aspects to this major error:
1. Talking more than your prospect.
2. Asking non-intelligent questions, and not listening.
3. Talking only about the superior features of your product or service.

“SELLING ME, SELLING YOU”

Taking off from the magnificent song by Abba (Knowing Me, Knowing You), our final chapter takes up the most crucial error a salesperson can commit— and also the biggest trap they can fall into. Learning not to commit these blunders will take you a long way into become the sales professional you really want to be.

About Author

A 30-year veteran of the computer industry, Nikolaus has founded and run several software companies. He and his company uptime iTechnology are the developers of World-Check, a risk intelligence platform eventually sold to Thomson Reuters for $520 million. He is currently the founder and CEO of Pipeliner Sales, Inc., developer and publisher of Pipeliner CRM, the first CRM application aimed squarely at actually empowering salespeople. Also a prolific writer, Nikolaus has authored over 100 ebooks, articles and white papers addressing the subjects of sales management, leadership and sales itself.

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