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For months you’ve been trying to get a meeting with an exciting new prospect. You’ve emailed. You’ve chatted on the phone. They seem interested, but never available. And then suddenly the stars align — they can see you tomorrow. Fantastic! Until you realize you now have less than 24 hours to put together the perfect ...

Every businessperson passes through a learning curve which includes testing and integrating software services into their businesses. You should, however, note that not all services will work for you. Whether you run a FinTech business or a media enterprise that operates online, the need for software that delivers results transcends most things. Tech businesses, for ...

In the present era, the technology that aw-inspires us today becomes old school within a few months. Now I know that you might be trying to develop something that will drive massive conversions; Don’t give up too fast though, the key to keep your product trending is making it ‘timeless’. How do you make something ...

As traditional marketing has eventually yielded to the digital dimension over the last decade, whip-smart entrepreneurs began avidly grasping the nettle of online sales. The advanced superhighway offers brands an abundance of innovative and unprecedented opportunities for capturing the fussy customer of today, promoting their products more effectively and professionally. Yes, upon a request like ...

In this last article in our series on choosing a CRM solution, let’s take up evaluating the CRM vendor—the risk you’re taking, and the vendor vision. A client company, especially a larger company, usually wants to sign up on a contract in subscribing to a CRM. They want to make sure that the vendor is ...

The health and fitness industry in the United States has seen a high level of growth over the years, with more and more people buying gym memberships than ever before. With this rise in memberships, owning a fitness business in the US is a more profitable endeavor than it has ever been. Even with that, ...

When you first start a business, it is only natural that you want it to grow and flourish as soon as possible. However, it takes time and effort to make your business grow and turn it into a success. Part of the process is ensuring you use effective marketing methods. As a small business, you ...

The Importance of CRM Usability Usability is crucially important when selecting a CRM application, which is all about the user (hence the name). How complex is the CRM application, or how easy is it to learn and use? Simplicity One method of judging a product is by the number of support tickets it has. If ...