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A business’s success depends on how effectively it acquires and retains customers. Therefore, you must develop an effective customer acquisition strategy that delivers value to your customers while generating revenue for your company. You must understand what drives customer behavior and makes up a successful acquisition strategy. Your customer acquisition strategy isn’t just about acquiring ...

Sales kickoff events effectively get your sales team on the same page and enthused about the year ahead. They offer an opportunity for sales leaders to inspire their teams, set goals, establish best practices, and layout plans for achieving these goals. An excellent way to make sure that everyone at your company is on board ...

Sales pipelines are used to aggregate the progress of potential customers all through the sales life cycle. They are usually visually represented in CRM software so sales team members can easily keep track of the deals that are in the pipeline at any time. A sales pipeline is a collection of potential customers for a ...

Car insurance agents get a bad rap in pop culture. Far too often, customers think you are trying to screw them over, convince them of buying something they aren’t interested in, or that you are forcing yourself and your business down their necks. Selling car insurance tips are an important way for new agents to ...

Did you know that 82% of customers agree for a meeting with sales representatives who actively connect with them? Yes, perseverance ends up paying off! Sales representatives in your organization can significantly raise their conversation rates by becoming more consistent and meticulous in following it up with potential buyers. It’s true that attempting to acquire ...

ERP (enterprise resource planning) is a trend that is taking over the business world. ERP improves business productivity and helps businesses get ahead in this era of steep competition. ERP software can improve the productivity of a company as well as individual employees. Keep reading for key ways in which ERP software can help your ...

The world of business can be hugely competitive these days and trying to forge a successful career can be a challenge for many. For those who are successful when it comes to their business careers, there are many great rewards that can be expected. However, you first have to take steps to boost your chances ...

You may have heard that direct mail is dying, but it’s still a powerful marketing tool that can help you reach your target audience in a very personal way. Here are just a few of the reasons why direct mail should be an essential part of your marketing strategy: Offers Tangible and Physical Marketing Approach ...