When engaged in a startup, there are many things—usually too many—for the entrepreneur to focus on. The primary one, of course, is selling enough product or service to continue in business, and in the first stage of a company’s existence this is almost always a constantly pressuring issue. Then there is funding, personnel, marketing, and ...
In our series on CRM return on investment (ROI), we’ve covered a lot of ground; there is much to consider in relationship to CRM when evaluating ROI. These include the benefit and usefulness to sales reps; what other areas of the company will be able to use and benefit from it; and how compatible the ...
ROI—Return On Investment—is a crucial factor for any software purchase. Most company executives will require a detailed ROI statement for any software acquisition proposal, showing how long it will take for the company to make the money back on its (sometimes quite substantial) investment. They must be convinced that this purchase is sound before proceeding ...
It can be amply demonstrated that return on investment (ROI) for CRM should first and foremost be reflective of sale rep use of the product. If a CRM solution does not empower salespeople and is not being utilized by them, its ROI is going to be severely reduced. But it is also true that a ...
Do you build your sales funnel process? Are you wondering if a sales pipeline approach is better? Yes, this might be a strange title for an article. But when you understand what I mean by these two terms—and more importantly what they signify for your salespeople and your company—they may never leave your vocabulary. This ...
We are thrilled to announce the launch of the Official Pipeliner CRM Apps Marketplace! The first apps are available free for all Pipeliner users. We continue to expand the CRM Apps Marketplace with many useful apps and integrations. Sales tools that will help you to improve your office collaboration, team productivity, and make your sales organization ...
Do you need to choose the right CRM (Customer Relationship Management) Solution for you business? Do you understand the philosophy behind CRM and what CRM actually is? If so, keep reading as I will explain to you why you should understand the philosophy behind developing the right CRM solution for your business. In choosing a ...
There is a concept about CRM solution that may be new to some: it should actually assist and even empower salespeople. Instead of being viewed as a “necessary evil” by sales reps, salespeople should be able to rely on CRM to be their personal “automated assistant” in tracking sales through their pipelines, helping them get an ...
