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We are truly proud to be a part of the Pioneers Festival 2013. Pioneers Festival is a smarter SXSW event for entrepreneurship and innovative future technologies. Attendance at Pioneers Festival puts you in front of a large number of many influential people from your business for a short space of time. Do not waste it! Try ...

Two of the biggest marketing challenges facing your B2B business right now are: B2B lead generation strategy Lead enhancement for the leads you generate. Not all leads are equal. Some will be mere inquiries that quickly peter out because they were just curious and had no real need for your products or services. Others will ...

Do you need to excel in sales pipeline management? Are you wondering how to build a sustainable sales pipeline? Today a sales pipeline management is essential to a smoothly functioning sales force. Considerable time and care should be taken in its creation, for it is as essential to your business as a business plan or product ...

It’s an age-old argument that still persists today: is sales an art or a science? The old timers will firmly argue the former, and the modern-day salesperson armed with the latest iPhone and steeped in technology will often argue the latter. It will be found that both are true for a sales force—but only in ...

A sales process (or sales pipeline) is the journey sales teams take prospects on to encourage them to become a customer. A typical sales pipeline has the following five b2b sales process stages: Prospecting stage: This stage uses lead generation strategies to find suitable prospects. Qualify: Once a lead has been found, it needs to ...

We already know that it’s vitally important for a company to have and use a sales process, and for each stage of that sales process to have accurate metrics. Those broad steps in themselves will take a company well beyond the traditional methods of the past in which the successful sales process was not well ...

When sales force automation—otherwise known as CRM —was first around, it meant quite an investment. In addition to the CRM software solution, there was the requisite hardware, and extensive implementation and lengthy training ramp-ups. Computing the potential ROI (return on investment) was an interesting task, and using your computed ROI to make a compelling argument ...

Do you know how to measure your sales process? Are you wondering how the sales process measuring changed over the last decade? Having a reliable sales process is mandatory in today’s rapid-fire digital business climate. But simply having a sales process in itself isn’t enough: you need to be able to accurately measure progress through ...