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As we’ve seen in this series of articles, there is quite a bit to take into account when evaluating the return on investment (ROI) for a CRM solution. It must be evaluated for its usefulness and empowerment of sales, its accessibility and usefulness by other departments in the company, its ease of use and learning ...

ROI—Return On Investment—is a crucial factor for any software purchase. Most company executives will require a detailed ROI statement for any software acquisition proposal, showing how long it will take for the company to make the money back on its (sometimes quite substantial) investment. They must be convinced that this purchase is sound before proceeding ...

In many respects, today’s global business opportunities arena has reached a crucial crossroads. While many corporations continue on with “business as usual”, the world at large is suffering drastic consequences as a result of their actions or inactions: The environment teeters on extinction of countless species, with climate change (if unchecked) marking the end of ...

It can be amply demonstrated that return on investment (ROI) for CRM should first and foremost be reflective of sale rep use of the product. If a CRM solution does not empower salespeople and is not being utilized by them, its ROI is going to be severely reduced. But it is also true that a ...

How your CRM benefits your business? How socially responsible is your CRM solution? On the surface, this might seem like an odd question. But today there is a growing movement in business practices to benefit more than the company’s bottom line—to benefit employees, the community, society in general and even the environment. Terms for these new ...

Offices, desks and desktop computers are still with us, and every day employees dutifully report to and use them. But in many industries salespeople do best when not tied to desks—when they can be out, about, taking meetings, doing product demonstrations, and making closes. Despite the ever-presence of the office cubicle, the future was long ...

Do you build your sales funnel process? Are you wondering if a sales pipeline approach is better? Yes, this might be a strange title for an article. But when you understand what I mean by these two terms—and more importantly what they signify for your salespeople and your company—they may never leave your vocabulary. This ...

We are thrilled to announce the launch of the Official Pipeliner CRM Apps Marketplace! The first apps are available free for all Pipeliner users. We continue to expand the CRM Apps Marketplace with many useful apps and integrations. Sales tools that will help you to improve your office collaboration, team productivity, and make your sales organization ...