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Many small business owners think that if they just work a little harder, things will get better and their business will grow. But in reality, working harder is not always the answer. It can actually run people directly into the ground if the work is not the right kind of work. This is especially a ...

How important is a CRM in 2020? How does it affect a company, the users, and most importantly the company experience? In this new series, we’ll have a look at all of these aspects, for the role of CRM has become more important than ever. Processes Today some C-level executives are very nervous as they ...

Part 2 of a 4 part series. In my last article, I declared that “customer focus” is too vague to measure and implement, but that “customer value focus” was the essence inside customer focus that you were unknowingly seeking. Then I introduced three domains in which any journey toward value focus should operate. In this ...

In Sandler Enterprise Selling, our KARE account profiling process has developed a worldwide following since it rolled out in 2015. It’s based on the premise that in selling, we group our accounts into designations – geographic, vertical, size-related and other logical buckets. Such categorizations certainly add clarity and should, if utilized correctly, increase efficiency. Descriptive ...

CASH FLOW MANAGEMENT Cash flow management is a critical business skill that, when done correctly, can help propel your business to successfully grow and allows you to further develop your company. Unfortunately, if your business is unable to manage its cash flow, it could be the very end of your business at all. According to ...

A Director of Operations is a professional that handles the back-end of the business and play a central role in human resource management. They oversee the business operations that help the business make money. In many small businesses, this role is filled by the business owner or CEO. However, there are benefits to bringing in ...

In this series, we’ve watched our house of business go through the vision, the planning stage, and construction. Now we’re finally to the point that it’s nearly ready to inhabit! “Staging” When a house is finished and is on the market, staging furniture is often brought in so that potential buyers can visualize how the ...

If you don’t know what “being customer-focused” means or can’t measure it, you can’t know if you’re doing it.  Many company leaders desire customer focus. Fewer know exactly what that term means. Fewer still can describe specific behaviors to know how far they’ve progressed on a journey toward customer focus. Let’s fix that in this article. ...