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Running an online retail business can be exciting and rewarding, particularly given the popularity of online shopping. However, it can also be challenging because of the stiff competition you face coupled with budgetary constraints as a small retail venture. Naturally, you want to see sales levels rise, but trying to achieve this can be difficult. ...

Predicting the trends of anything can be problematic. In fact, I believe that the future cannot be predicted with any kind of accuracy. Just look at the situation in which we find ourselves today—who could have predicted this pandemic and its effect? We have no idea where we’re going, as we know all too well ...

On a recent podcast, I was discussing digital processes with a guest and we agreed that while most companies had acknowledged the need to optimize and digitize many of their core processes, most had not gotten around to actually doing it.  The reality is when things are going well most people felt they could live ...

Even before COVID-19 hit the business world hard, managers wanted to be able to forecast their sales so they’d know just how much of their products they’d need to have on hand at any given time. Scaling supply to customer demand is vitally important for any kind of merchant. Unfortunately, recent world events have made ...

“Be grateful for what you have now. As you begin to think about all the things in your life you are grateful for, you will be amazed at the never-ending thoughts that come back to you of more things to be grateful for. You have to make a start, and then the law of attraction ...

We’ve been through a 3-month lockdown, and hopefully starting to come out of it. It has never been a more important time for a Sales Enablement Platform—an SEP—for salespeople who have never needed more enabling than they do today. There’s only one problem: Just what is a Sales Enablement Platform? Depending on which vendor you ...

Back in 2014 as part of an article on the evolution of the salesperson, I argued that salespeople had to develop micro-marketing skills. “In order to leverage the wonderful interconnectedness that social media and professional networks provide, salespeople need to get heard above the noise. Salesperson 2.0 has added marketing skills to their arsenal to ...

COVID-19…….so much has changed. And we’re all evolving our strategies as we head towards that worn-out term – the New Normal. The challenge for all selling organizations is to examine the durability and viability of their business models to make adjustments and often major overhauls. But wait. Before you virtually assemble your management teams on ...