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Many times we are asked: “What is the difference between a CRM lead and an opportunity?” If you are asking yourself exactly this questions, then I will try to explain it in a very simple and easy way. Imagine yourself being a fisherman who is about to conquer the high seas looking for fish to ...

Today, businesses and customers are in a back-and-forth battle regarding online payment and sharing user information. While customers feel uneasy sharing their information online, especially when making payments, businesses, on the other hand, feel online payments are a breakthrough technology for business growth. There’s no denying that safe online payment technologies are a breakthrough invention ...

Selling online isn’t what it used to be. With thousands of competitors just a click away, customers are overwhelmed by options. They’re looking for something – anything – that sets one product apart from the rest. And if they don’t see it, they move on. Quickly. This is where product differentiation comes in to save ...

The often-utilized original quote is attributed to both Teddy Roosevelt and John Maxwell but whoever used it first, truer words could never be spoken. It’s closely connected to what I often refer to as the four most important words in selling – “It’s not about you”. Understanding and internalizing these two maxims will go a ...

Whether we like it or not, the first step to improving in the New Year is admitting that resolving issues lies within each of us. Next, we must consider how our mindset may hold us back. Blaming others only worsens the setback. We control our future; no one else does. What steps do I need ...

Focusing on customer service but ignoring customer care is a routine error in business that can badly affect future growth. A recent experience clearly defines each term and magnifies the vital nature of customer care. Without caring, ‘bad press’ becomes unavoidable, discouraging earning a returning and referring clientele, the definition of a Smooth Sale. The ...

In any workplace, ensuring the safety of employees and safeguarding property are essential priorities. With modern challenges such as high foot traffic, vehicle movement, and hazardous conditions, adopting smart safety solutions has become critical. From physical barriers to advanced technologies, these solutions not only reduce risks but also contribute to operational efficiency and peace of ...

As we march towards the end of 2024 and another selling year, we work to close deals and position ourselves for a strong start to 2025. Potential territory realignments and new account assignments present both new and foregone opportunities as we proceed laser-focused on our pursuits and clients, those current and those likely to become ...